Designing for Designers: Building InVision Studio with Tom Giannattasio
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“Designers are the architects of human behavior. With a consolidated tool like Studio, designers are going to be able to focus a lot more on designing…as they should.” — Tom Giannattasio
In this very special episode, I had the great privilege of talking to Studio mastermind Tom Giannattasio all about what went into building what’s being touted as “the world’ most powerful screen design tool”. Tom has an interesting designer origin story. In this interview, you’ll hear how his past experiences have really shaped him into the toolmaker superhero that he’s become.
In this compelling interview with Tom, you’ll hear him answer my questions such as:
What is Studio, and what makes it “the world’s most powerful screen design tool”?
Do designers really need another tool? What makes Studio different than all the others?
What lessons did you learn from Macaw that you’ve applied to Studio?
What’s it like designing for designers? What are the inherent challenges? What have been the rewards?
Much more!
TIMESTAMPS
Designing with colorblindness (2:30)
What is Macaw? (7:09)
What is Studio? (16:37)
Do we need another design tool? (22:08)
Where does Studio leave Craft & InVision tools? (27:30)
Lessons learned from Macaw in making of Studio (31:14)
What’s it like designing for designers? (34:44)
Coolest things you’ve seen folks do with Studio so far? (37:51)
How much does Studio cost? (41:17)
When is Studio available? (42:08)
Designers are becoming the architects of human behavior (43:35)
034: Great Products Start with Empathy with Jonathan Pimento
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Jonathan teaches us how product managers are the glue between design and engineering. He reminds us that the most important role we can play in the success of a product is being a voice for the customer. He encourages us to never give up on our personal projects. He also motivates us as designers to always stay inspired.
Jonathan Pimento is a Product Manager for Adobe XD. He has a deep passion for design, technology and their intersection. In 2009, he had to pick one of his passions to pursue academically so he chose computer engineering at the University Of Mumbai. He’s been a freelancer, worked with a few startups and has taken many small steps up the big ladder. Solving problems and connecting with the end user is what drives this passion. His interests span across design to writing code, and balancing both with research & data. He also enjoys running and swimming on the weekends.
This episode is brought to you by Adobe, makers of XD
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Here’s your chance to use your superpower of support. Don’t rely on telepathy alone! If you’re enjoying the show, would you take two minutes and leave a rating and review on Apple Podcasts? I’d also be willing to remove my cloak of invisibility from your inbox if you’d subscribe to the newsletter for superguest announcements and more, occasionally.
022: The Little Details can Make a Big Difference with Jordan Dobson
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Jordan Dobson inspires us to never stop learning and be generous in sharing knowledge with others. He encourages us to craft prototypes in order to gain valuable insight early and often. He challenges designers to gain empathy for their developers by learning a bit about code. He also shows us how the little details can make a big difference.
Jordan Dobson (Minutia) is a hybrid designer, developer and prototyping visionary with over 17 years of experience. He brings motion into visual, product & UI design to build amazing digital products. He’s a freelancer currently contracting at Skype. He’s worked at Microsoft and is also co-founder of the Seattle FramerJS Meetup. Back in the day he could ollie off a launch ramp clearing four trash cans & land it.
003: Don’t Launch Anything. Validate and Test Everything with Craig Morrison
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Craig Morrison inspires us to know why we’re building what we’re building by looking for an opportunity in a market that needs something, and then by giving it to them. He also reminds us to do all the user research needed until we’ve built a product that people want to use.
Craig Morrison (Validation Man) is an extremely curious and generous UX Design Consultant focusing in the area of startups. He’s an active blogger who’s authored some very popular UX articles including “Why You Shouldn’t Hire a UI/UX Designer” and my personal fave “How to Land a Job in UX with No Experience“. He’s also quite the comedian and has a video channel where he and a buddy set some really peculiar records.
002: Don’t Let Anything Get in the Way of What You Want to Build with Josh Tucker
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Josh Tucker shares with us the importance of determination and resolve when building whatever it is you desire to build. He also stresses the importance of knowing everything you possibly can about your users and designing experiences that delight them and improve their lives.
Josh Tucker (The Interactioneer) is an Interactive Designer at Google and an insatiably curious prototyping innovator. He’s a master of one of my favorite prototyping tools “Framer.js” and is constantly experimenting with and documenting super-creative, out-of-the-box gestures and innovative UI solutions for users. He’s a very generous knowledge contributor to our great community, and in the time I’ve gotten to know him, just one heck of a friendly, smart and enthusiastic guy.
USE YOUR SUPERPOWER OF SUPPORT
Here’s your chance to use your superpower of support. Don’t rely on telepathy alone! If you’re enjoying the show, would you take two minutes and leave a rating and review on Apple Podcasts? I’d also be willing to remove my cloak of invisibility from your inbox if you’d subscribe to the newsletter for superguest announcements and more, occasionally.