Braden Kowitz reveals how human-centered design has everything to do with the humans we design and build with every day. He advocates for a genuinely supportive environment where it’s okay to be who you are, and where you’re encouraged to speak up, and openly share how you’re truly feeling. He reminds us to acknowledge that life isn’t perfect, and neither are we…and that’s also okay. He articulates the origin story and evolution of design patterns and explains why ‘ugly’ may sometimes appear to win. He also challenges us to consider how the metrics we typically depend on, may not be telling us the complete story.
Braden is a Product Designer and Co-Founder at Range Labs, where he makes software that helps teams work better together. Prior to starting Range, Braden was a design partner at Google Ventures, where he founded the first design team at a venture capital fund and co-developed the Design Sprint process. Braden was also an early designer at Google and led the design of several products including Gmail, GSuite, Google Spreadsheets, and Google Trends. He’s really into bicycle advocacy lately.
019: The Power of Design Patterns with Pek Pongpaet
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Pek Pongpaet teaches us that the key to successful UX is in pattern recognition and application. He reminds us of the power of visual hierarchy in that if something’s important, it should never be buried. He reminds us of the power of observation and in testing our product with users. He also inspires us to not just do the work we’re given, but to do the work we want to do.
Pek Pongpaet is the Managing Partner at Chicago-based studio imPekable. He crafts outstanding mobile and web products for clients that include Google, HP, Motorola and Groupon to name a few. He’s quite the ninja…literally. He’s an actual motion capture model in the Mortal Kombat games. He’s one of the rare and coveted breeds we would call a unicorn, but he would call a Diviner (Developer/Designer). One of the things you may not see on his resume is his experience working as a stock photography model.
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