076: User Research? Game On with Steve Bromley

User Research
User Research
076: User Research? Game On with Steve Bromley
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Steve Bromley shows us how to level up our user research skills. He illuminates the path to getting started as a Games User Researcher. He inspires us to use our user research superpower and insights to make things better for our users. He teaches us techniques he’s used to actually enjoy synthesizing data more. He reveals how many user’s is enough–spoiler alert…it depends. He challenges us ethically to be responsible for the consequences of what we’re designing. He also motivates us to document as we go, but also to be sure and stop to reflect every once in a while.

Steve Bromley is an experienced user researcher. He works with organizations to help them start new user research teams. He writes all about this the book Building User Research Teams. He also works with game studios to help them use insight from players to make games better. Some titles he’s worked on include Horizon: Zero Dawn, No Man’s Sky, SingStar and the PlayStation VR launch lineup. Fun fact: As a child, he was once on the Disney Channel advertising Land Yachting.

  • How to be a Games User Researcher by Steve Bromley
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  • Most Important Question (4:40)
  • History + Evolution of Games User Research (6:59)
  • Differences Between Games UR vs. Software UR (16:55)
  • How Do You Measure Delight? (20:30)
  • The Dark Side of Gaming (26:39)
  • Who’s Responsible? (29:59)
  • Recommended Path to Games UR (37:42)
  • The Light Side of Gaming (42:21)
  • How Can We Enjoy Synthesizing Data More? (46:00)
  • How Many Users is Enough? (49:59)
  • What’s Your Why? (53:32)
  • What’s Your UX Superpower? (55:30)
  • What’s Your UX Kryptonite? (57:35)
  • What’s Your UX Superhero Name? (60:00)
  • Habit of Success (60:33)
  • Invincible Resource (61:24)
  • Best Advice for Aspiring Games UR’s (62:09)
  • Connect & Keep Up (63:00)

Continue reading 076: User Research? Game On with Steve Bromley

049: User Research War Stories with Steve Portigal

User Research
User Research
049: User Research War Stories with Steve Portigal
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Steve Portigal challenges us to enjoy the silence when interviewing people. He teaches us the importance of rapport-building, and offers sage advice on how to do it. He shows us how sticking with an interview even when it’s not going well can sometimes bring forth the best data. He also reveals how a little empathy can go a long way in field research.

Steve Portigal helps companies to think and act strategically when innovating with user insights. Based outside of San Francisco, he is principal of Portigal Consulting, and the author of two books: The classic Interviewing Users: How To Uncover Compelling Insights and the new, Doorbells, Danger, and Dead Batteries: User Research War Stories. He’s also the host of the Dollars to Donuts podcast, where he interviews people who lead user research in their organizations. Steve is an accomplished presenter who speaks about culture, innovation, and design at companies and conferences across the globe. Steve hated Cats (the musical) – he’s okay with cats the animal, and he’s never seen Forrest Gump.

  • Secret Identity (8:08)
  • Origin Story (12:19)
  • What drives your curiosity? (24:53)
  • Roberta ‘call me Bert’s war story (29:28)
  • What’s Ethnography (the “E-word”) (38:32)
  • Rapport-building tips (46:51)
  • Brian’s war story (55:21)
  • UX Superhero Name (66:28)
  • Habit of Success (75:06)
  • Steve’s Corset War Story (78:39)
  • Best Advice (84:53)
  • Contact Info (88:33)

Continue reading 049: User Research War Stories with Steve Portigal

032: There is No There with Sarah Doody

User Defenders podcast
User Research
User Research
032: There is No There with Sarah Doody
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User Defenders "Doodle" Sarah Doody

Sarah Doody inspires us to break out of our comfort zones early & often if we want to achieve great things. She teaches us that our drawings should serve more as a communication tool than an art project. She encourages us to tap into our superpowers of using both sides of our brain. She also motivates us to not let anything stand in the way of becoming great at our craft.

Sarah Doody is a user experience designer and product strategist based in New York City. She helps product teams create products people need and love. She does this through smart and fast research, prototyping, and experience design. She produces a highly acclaimed weekly newsletter called the UX Notebook. She created and taught General Assembly’s first 12 week User Experience program back in 2011. She was originally going to be a neuroscientist.

  • Secret Identity/Origin Story (4:38)
  • Biggest Superhero (8:48)
  • Biggest Failure (11:26)
  • Awkward Testing Story (16:07)
  • Design Superpower (19:34)
  • Design Kryptonite (23:56)
  • Design Superhero Name (29:32)
  • Fight For Users (34:21)
  • Habit Of Success (36:44)
  • Invincible Resource (43:16)
  • Book Recommendation (45:06)
  • Best Advice (48:11)
  • Contact Info (50:39)

LINKS
Sarah’s Twitter
Sarah’s Newsletter
Sarah’s Website
Sarah’s User Research Fundamentals Course
Sarah’s Morning Routine
[VIDEO] Hillman Curtis
[VIDEO] Catapulting Chance into your Stupid Head
[VIDEO] Greg McKeown: “Essentialism”
[RESOURCES] Sketch, InVision, Reddit, LinkedIn
[BOOK] Essentialism: The Disciplined Pursuit of Less


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USE YOUR SUPERPOWER OF SUPPORT
Here’s your chance to use your superpower of support. Don’t rely on telepathy alone! If you’re enjoying the show, would you take two minutes and leave a rating and review on Apple Podcasts? I’d also be willing to remove my cloak of invisibility from your inbox if you’d subscribe to the newsletter for superguest announcements and more, occasionally.

Continue reading 032: There is No There with Sarah Doody

025: UX Designers Work with Users with Ashley Karr

User Defenders podcast
User Research
User Research
025: UX Designers Work with Users with Ashley Karr
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User Defenders Ashley Karr

Ashley Karr teaches us that we can’t be exceptional at generalizing. She encourages us to always work with the people for whom we are designing. She motivates us to always trust ourselves and our instincts. She shows us how planning and organization are key contributors to success. She also inspires us to give back by teaching what we know.

Ashley Karr is an academically trained human factors engineer and anthropologist focusing on human computer interaction, user experience, research and design. She has her B.A. in anthropology from UCLA and M.S. in human factors and systems engineering from Embry-Riddle Aeronautical University. Included among her many published writings is a behavioral psychology textbook for Oxford University Press. She has worked with organizations, such as: Walmart, Frontier Communications, and The Veteran’s Administration. Currently, she teaches and designs instructional material for User Experience Design Immersive courses with General Assembly and manages all immersive courses at General Assembly Seattle. She is passionate about teaching tech and encouraging creative confidence. She also happens to be a descendant of Kind Edward the 1st and Queen Eleanor of Castille.

  • Secret Identity/Origin Story (2:58/3:58)
  • Has Your Varied Background Helped You? (8:54)
  • Specialize or Generalize (12:05)
  • Biggest Superhero (15:01)
  • Second Career Choice (18:38)
  • Biggest Failure (21:04)
  • Awkward Testing Story (27:37)
  • Design Superpower (32:02)
  • Design Kryptonite (37:41)
  • Design Superhero Name (37:55)
  • Fight For Users (40:41)
  • How To Get Involved (50:37)
  • Future Of UX Design (54:10)
  • Habit Of Success (56:21)
  • Invincible Resource (56:47)
  • Book Recommendation (57:16)
  • Best Advice (57:49)
  • Most Excited About (58:09)
  • Contact Info (58:31)

Continue reading 025: UX Designers Work with Users with Ashley Karr

017: The Value of the Theory is in the Application with Victor Yocco

User Defenders podcast
User Research
User Research
017: The Value of the Theory is in the Application with Victor Yocco
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User Defenders "Dr. Persuasion" Victor Yocco

Victor Yocco teaches us that standing out in our work involves identifying human needs, and always being willing to address them. He enlightens us that failure leads to greater things, but our motivation should be not to fail. He shows us how practicing perseverance is a great habit to get into because it always pays off. He also expounds upon his noble and provocative message that it’s okay to not drink in office and industry events.

Victor Yocco is an author of the Manning Publications release Design for the Mind: Seven Psychological Principals of Persuasive Design. He’s an active speaker who’s been invited to speak at notable UX conferences such as IXPA and IA Summit. He’s a prolific blogger who’s published articles on Smashing Magazine and A List Apart. His interests and expertise include the application of psychological theory to digital design, user research, innovation and reducing the abuse of alcohol in design and tech. He’s also a husband and father and has engaged in guerrilla research while standing in front of gorillas.

  • Secret Identity (3:37)
  • Origin Story (9:00)
  • Biggest Superhero (16:19)
  • Second Career Choice (20:37)
  • Biggest Failure (23:22)
  • Awkward User Testing (32:14)
  • Design Superpower (37:25)
  • Design Kryptonite (38:22)
  • Design Superhero Name (42:11)
  • Fight For Users (43:14)
  • Future of UX Design (45:27)
  • One Habit (49:56)
  • Invincible Resource (55:10)
  • Book Recommendation (57:28)
  • Best Advice (1:03:54)
  • Most Excited About (1:05:07)

LINKS
Victor’s Website
Victor’s Twitter
[ARTICLE] Incorporating Social Identity Theory Into Design
[ARTICLE] What It’s Like to be a Recovering Alcoholic in an Office Where Booze is Everywhere

[RESOURCE] Join.me
[BOOK] Don’t Make Me Think


SUBSCRIBE TO AUTOMATICALLY RECEIVE NEW EPISODES
Apple Podcasts | Spotify | Pandora | Amazon Music | Stitcher | Android | Google Podcasts | RSS Feed

USE YOUR SUPERPOWER OF SUPPORT
Here’s your chance to use your superpower of support. Don’t rely on telepathy alone! If you’re enjoying the show, would you take two minutes and leave a rating and review on Apple Podcasts? I’d also be willing to remove my cloak of invisibility from your inbox if you’d subscribe to the newsletter for superguest announcements and more, occasionally.

SUPER-CRED
Artwork by Cesar Lemus | Editing by Chris Combs | Music by Wyman Gentry

Continue reading 017: The Value of the Theory is in the Application with Victor Yocco